Google Streetview 15th birthday | Time Machine

Street View is all about capturing the world as it changes and it’s also a powerful way to reminisce about the past. Now it's easier than ever to travel back in time right from your phone.

Overview

For Google's 15 birthday, I was asked to create a PR assets and a GIF of the time machine feature to get Google's audience excited about trying it on iOS and Android.


As Seen In:

Planning

Ideally, the assets would show how some accesses the feature and user "time traveling" in a location. With this is mind, I quickly created hi-fi wireframes for my prototype in Figma ensuring I added the new popover component I helped implement into the designs.


Design

The designs were iterated upon until a decision was made on the final GIF assets.

My Takeaways

Results and impact:

In celebration of Street View’s birthday, you’ll have the opportunity to make your navigation icon a celebratory Street View car – just tap the chevron when you’re in driving navigation. And on desktop, our beloved Pegman – who you can pick up and drop anywhere in Maps to see Street View – will be dressed up in a birthday hat and balloons for the celebration.


Date May, 2022
Type Mobile Design, Marketing/PR
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